The book "History Forged in Steel"

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The book "History Forged in Steel"

"This book is actually a story about the development of the industrial tradition in Polish lands, of which Gerlach is the quintessence."

Gerlach is the oldest, still operating company, whose existence is based on durable material goods. Its beginnings date back to approximately1760In the Kuźnice Drzewickie area, there are mining and metallurgical plants. The company's tradition is closely tied to its location, unchanged since the beginning of its operations. The main course of the company's history followed along the Drzewiczka River. Fueled by the vitality of new products and ideas often originating in other places, it ultimately shaped the company's image identical with the Gerlach brand.

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Throughout the centuries of its existence, despite changing products and trends, the main focus in Drzewice Forges has always beeniron and steelThe processed products found recognition among customers thanks to their quality, regardless of whether the hard-working hands of workers gave them the form of a pot, a balcony balustrade, a gear wheel, an agricultural machine, or a knife. Despite many political and economic upheavals, the Drzewickie company survived driven by favorable economic conditions and the quality of its products. However, we cannot forget about the most important - the people - it is thanks to their talents, knowledge, and diligence that Gerlach continues without interruption to this day!

Unique and one-of-a-kind publication describingthe history of the establishment of one of the oldest companies in PolandThe thoroughly researched genesis of the creation of a brand that is a synonym of the highest quality for the Polish consumer. It is also a story of exceptional people who built a leading company and brand, setting trends, defining new directions, and successfully competing with many global brands. The author of the publication, despite writing a brand biography based on historical sources, uses a colorful and understandable language for everyone, making us read it like an adventure novel! This is the first and only such comprehensive study showing this unique Polish brand - Gerlach!

Author: Roman Chalasz, Publisher: 100 Lakes Ltd.

Year of release: 2019

Binding: hardcover, Number of pages: 350, Format: 21.5 x 30 cm

ISBN number: 978-83-951464-4-2

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